Privacy Policy

Last updated: March 29, 2026

RuthGear ("we," "us," or "our") operates ruthgear.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information.

1. Information We Collect

Information you provide directly:

• Name, email address, phone number
• Billing and shipping address
• Payment information (processed securely via Shopify Payments — we never store full card numbers)
• Order history and communication with our support team

Information collected automatically:

• IP address, browser type, device type
• Pages visited, time spent on site, referring URLs
• Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

• Process and fulfill your orders
• Send order confirmations, shipping updates, and receipts
• Respond to customer service inquiries
• Send promotional emails (only if you opt in)
• Improve our website and customer experience
• Comply with legal obligations

3. Sharing Your Information

We do not sell your personal information. We may share your data with:

• Shipping carriers (UPS, FedEx, USPS) to deliver your orders
• Payment processors (Shopify Payments, PayPal) to process transactions
• Email marketing platforms if you opt in to marketing
• Legal authorities if required by law

4. Cookies

We use cookies to enhance your browsing experience, remember your cart, and analyze site traffic. You can disable cookies in your browser settings, though this may affect site functionality.

5. Data Retention

We retain your personal data for as long as necessary to fulfill orders and comply with legal requirements, typically no longer than 5 years.

6. Your Rights

You may have the right to:

• Access, correct, or delete your personal data
• Opt out of marketing communications at any time (unsubscribe link in every email)
• Request data portability

To exercise these rights, email us at support@ruthgear.com.

7. California Residents (CCPA)

If you are a California resident, you have the right to know what personal information we collect, request deletion of your data, and opt out of the sale of personal information. We do not sell personal information. For requests, contact support@ruthgear.com.

8. Children's Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date.

10. Contact Us

📍 401 Ocean Ave, Suite 201A, Melbourne Beach, FL 32951
🕐 Mon–Fri, 9:00 AM – 5:00 PM ET
📧 support@ruthgear.com